MARKET THE
UNMARKETABLE.
Below the Board is a full-service digital marketing agency built for brands operating in restricted niches. We run Meta Ads, SEO, Email, and more — for cannabis, kratom, nicotine, and beyond.
WE GO WHERE OTHER AGENCIES WON'T.
Most marketing agencies turn away cannabis brands, kratom companies, and nicotine products. We built our entire operation around serving these markets — and we've cracked the code on running compliant, high-performing ad campaigns that highlight your brand.
Our ideal partner is a Canadian or USA e-commerce brand doing at least $50K/month in revenue, ready to invest in serious marketing and scale with a long-term partner.
Average ROAS for Meta clients
Restricted-niche brands scaled
In managed ad spend
Client retention rate
SERVICES BUILT FOR RESTRICTED NICHES.
Meta Ads
PAID SOCIALWe run compliant Meta campaigns for restricted niches that most agencies won't touch. Cannabis, kratom, nicotine — we keep your ads live and converting.
SEO
ORGANIC GROWTHOrganic search dominance for restricted-niche brands. We build authority, drive qualified traffic, and rank you where your competitors can't.
Email Marketing
RETENTIONFull-funnel email strategy — flows, campaigns, segmentation, and deliverability management. Your owned channel, maximized.
WooCommerce Development
E-COMMERCEHigh-converting e-commerce builds designed for restricted-niche compliance. Fast, scalable, and built to sell.
AI Automation
AUTOMATIONIntelligent automation that scales your marketing operations — from lead nurturing to reporting — without scaling your headcount.
FROM FIRST CALL TO FULL SCALE.
Discovery Call
We learn your brand, your goals, your current marketing, and your restrictions. No fluff — just a direct assessment of what it'll take to scale.
Strategy Build
We map out a custom multi-channel plan tailored to your niche, your audience, and your budget. You'll know exactly what we're doing and why.
Launch & Optimize
We execute fast, test continuously, and optimize relentlessly. Your campaigns are live within days, not months.
Scale & Report
Transparent reporting, regular strategy calls, and a long-term partnership focused on compounding growth.
WE'RE SELECTIVE. HERE'S WHO WE PARTNER WITH.
We work with a limited number of clients at a time to ensure every partner gets our full attention. We're looking for brands that are serious about growth and ready to invest in it.